Measure flow, not busyness
A good metric makes delivery easier to discuss honestly. It should reveal waiting, rework, risk, and impact. It should not reward calendar theater.
Read metrics together
One metric lies easily. A small set gives context. Lead time without quality can push rushed work. Quality without flow can hide slow delivery.
Avoid reporting traps
- Do not rank individuals by output count
- Do not hide blocked work in averages
- Do not measure what no one can influence
- Do not use metrics without a review ritual